For TikTok users, WitchTok is probably nothing new. TikTok has an algorithm which adapts users content around their interests, and if your interest is witchcraft the WitchTok is the place for you.
Witchcraft has seen as massive resurgence in recent years; largely due to the internet and social media. Modern witches now take to TikTok, or WitchTok, to evangelize the masses and promote their beliefs.
Some use the platform to teach spells, do tarot readings, or potion making. The social media platform is particularly helpful this year as Halloween approaches, and they cannot meet in person. They are taking to WitchTok and other platforms for a socially distanced Halloween. And the fact that Halloween falls on a Full Moon makes it especially poignant for them.
Read More: BBC